The Knight-Thon goal reveal took place shortly after noon on Wednesday in the UCF Student Union.
Executive director of UCF Knight-Thon Brandon Kraut gave an opening speech before revealing the $1.2 million goal for 2017.
“Thank you all for coming as we kick off our 21st year. Since Knight-Thon began in 1997, the students of UCF have worked tirelessly to raise funds and awareness for our local Children’s Miracle Network hospitals,” Kraut said. “Are you all ready to see how much we are going to raise for the kids this year?”
The numbers ‘1,200,000’ dropped over the third floor of the student union as red, yellow and white balloons fell over the crowd of students.
At 12:30pm, Knight-Thon’s Twitter account sent out a tweet with a picture of the posted goal captioned, “This is our goal, our theme, our promise. We promise to do everything we do For The Kids. #FTKPromise.”
Knight-Thon is an event in which students stand and dance for a total of 20 consecutive hours to raise funds and awareness for Orlando Children’s Miracle Network Hospitals.
Last year Knight-Thon raised a total of $1,001,678.20, exceeding its original goal of $820,000.